One of the popular fashion trends in Russia, especially among the younger generation, is the "streetwear" style. This style is heavily inspired by urban culture and combines comfort with individuality. People who follow this trend often wear oversized hoodies, graphic T-shirts, baggy jeans, or cargo pants. Sneakers, especially trendy brands like Nike, Adidas, or New Balance, are a key element of this style. Accessories such as bucket hats, caps, crossbody bags, and chunky jewelry are also common. As for make-up, it depends on the person's preferences, but many opt for a natural look, while some might add bold eyeliner or colorful accents to match the vibrant tones of their outfits.
When it comes to music, those who favor the streetwear style often listen to genres like hip-hop, rap, and electronic music. Russian rap artists like Morgenshtern, Oxxxymiron, or Pharaoh are particularly popular within this group. International hip-hop legends like Travis Scott, Drake, or Kendrick Lamar also influence their playlists. In addition, streetwear enthusiasts may enjoy electronic beats from genres like house or techno, reflecting the dynamic and energetic vibe of their lifestyle.
In their free time, people who embrace streetwear culture often hang out in urban spaces such as skateparks, graffiti spots, or trendy coffee shops. They enjoy skateboarding, taking photographs for social media, or simply spending time with friends outdoors. Many are also active on platforms like Instagram and TikTok, where they showcase their outfits and creativity. Streetwear fans often attend music festivals, street art events, or underground parties to connect with like-minded individuals. Overall, their lifestyle reflects a mix of creativity, freedom, and an appreciation for urban culture.